Social media today is at the forefront of dispensing knowledge and information. Something that started as a way to connect with each other, slowly unfolded into a platform to exchange one’s expertise, paving the way to content creators and soon content creation became a fully recognised profession. In the digital universe pulsating with innovation and creativity, technology has emerged as a luminary that blends effortlessly with content creation. While there are plenty of creators, who are riding the wave, there are a few who stand out in the crowd. Dhananjay Bhosale is the visionary architect of technology and information , who has rewritten the rules of engagement in the tech realm. With 608K followers on Instagram alone, he has proved his authenticity and reliability over the years. We at Social Nation, spoke to Dhananjay Bhosale about his life as a creator and he answered our questions patiently. Presenting the responses from the enriching interview.
SN: Can you share your journey of becoming a tech influencer and what motivated you to start?
Dhananjay: My journey in video creation began during my college days, driven by sheer fascination. Initially, it was just a hobby, not something I saw as a career path. However, over the years, this hobby evolved into a full-time job. The driving force behind this transition was the fact that video creation became an integral part of my life. I not only got to test the latest products but also earned a living from it. It’s a dream come true.
SN: The tech industry is constantly evolving. How do you stay up-to-date with the latest trends, technologies, and developments?
Dhananjay: Twitter, or now X, is one of the primary sources for the latest trends in technology, where everyone is always sharing the latest in tech, from smartphones to high-end AI chips.
SN: If you could highlight one moment as a turning point in the content creation journey, what would that be?
Dhananjay: A key turning point in my content creation journey was when I took on a regular job for just four days. This short experience opened my eyes to the potential of what I do with videos. It made me more serious about making great content, and since then, I’ve been putting in extra effort to improve what I create. Those four days made a big difference in my career path.
SN: One product or technological advancement you’re looking forward to?
Dhananjay: I’m eagerly waiting and looking forward to advancements in battery technology, as I feel the current battery technology has reached the maximum potential it can offer and we need a new breakthrough where the size of batteries goes down by half but the capacity goes up by a few times. I know this is still a dream, but I’m looking forward to it so that my phone can last a whole week and a car can do 2000 km on one full charge.
SN: As a tech influencer, you have a unique perspective on the industry. What challenges do you see emerging in the content creation domain concerning tech?
Dhananjay: As a tech influencer, you bring a unique viewpoint to the industry. Looking ahead, the content creation field, especially in technology, will face its share of challenges. One key issue is the growing number of content creators, which makes it increasingly difficult to differentiate yourself and offer something distinctive. Additionally, the advent of AI in this space raises the ongoing question: “Could AI replace human roles?” —a concern on the minds of many.
SN: You have collaborated with many of your peers. Are any new collaborations in the pipeline?
Dhananjay: Absolutely, new collaborations are constantly in the works and are on the horizon. If you’re curious to see what’s coming up, be sure to follow me and stay tuned for exciting updates.
SN: One project that you’re particularly proud of?
Dhananjay: There are so many projects that I like, but a recent Instagram reel that we did on the Samsung Galaxy S23 Ultra turned out to be amazing, plus the audience response was great as well.
SN: How do you ensure that your content resonates with both seasoned tech professionals and those who are new to the field?
Dhananjay: We prioritize delivering valuable content that appeals to both experienced tech professionals and newcomers. Our approach centres on creating content that provides real value. After finalizing a video, we often tweak the script to align with the latest trends or even incorporate current memes, ensuring our content stays relevant to a broader audience.
0.6x lens— Dhananjay_Tech (@Dhananjay_Tech) August 14, 2023
📸: Samsung S23 Ultra pic.twitter.com/QGkj9kPWiB
SN: From your perspective, how can individuals who are just starting as content creators in tech establish themselves?
Dhananjay: If you’re starting as a content creator, two important things can help you stand out
Make content consistently. Consistency matters. Share content often so your audience knows when to expect new stuff from you. It helps keep people interested and coming back for more.
Always Get Better. Aim to improve with each piece you create. Learn from what you’ve done, and try to make your next video or post even better. This commitment to getting better will help you succeed in the long run.
SN: What are some of your short-term and long-term goals?
Dhananjay: We started a new project called “Techy Marathi,” so our short-term goal is to reach 500k followers on that page, and in the long term, our goal is to reach 1 million followers on both pages.
SN: Are you constantly contacted by friends and followers for personalized gadget recommendations? How do you deal with that?
Dhananjay: Absolutely! I find it quite rewarding when friends and followers reach out to me for personalized gadget recommendations. It’s great to be able to share my knowledge and insights to help them make informed decisions that align with their specific requirements. By understanding their needs, preferences, and budget, I can offer suggestions that hopefully enhance their overall tech experience.
The market is saturated with products and services and Dhananjay Bhosale is surely that trusted friend whose hand you can hold with complete trust. His well-researched videos state the facts in the most simplest manner. Additionally, his tips and tricks are truly a game-changer, especially for people who do not have a professional degree with regards to technology. Take our word for this, if you stalk Dhananjay for slightly longer than you should, you will magically turn into a technical guru yourself and who knows, with all this information you could be the next shining star at the next party.