Instagram for Business featured Instagram’s Brand Developer, Gord Ray’s “How Reels Can Help Your Business” just four days ago. As per Instagram for Business, his four ideas, mind you, his favourite ones, will get you to be “creative and show off different sides of your personality and products. 💡”

For better understanding, let me point out Gord’s four ideas for you:

  1. Make a fun product demo – and play with speed
  2. Build trust with your community by showing yourself and your co-workers… …and go behind the scenes to give a sneak peek into your business
  3. Create excitement with an unboxing experience
  4. Don’t forget to let people know where they can buy your products by adding shopping tags.”
Gord Ray’s
Source: The James Agency

So, these were the important pointers that you need to take note of for creatively engaging your business. As Ray stated, “Reels are a great way to connect with your followers and future customers”, so pour your creativity and have fun while making Instagram Reels!