The beauty & fashion business mogul is now enterting the alcohol industry and here's all you need to know about it
She appeared on TV for the first time & gained immense recognition in October 2007, in a reality show called "Keeping Up With The Kardashians."
In 2015, she launched "Kylie Cosmetics," offering a diverse range of makeup products, including liquid lipstick & lip liner sets known as Kylie Lip Kits.
Looking at the exceptional brand recognition, Coty Inc., a multinational cosmetic firm, purchased 51% of Kylie Cosmetics for $600 million.
She continues to expand her business with new product lines like Kylie Swim, a swimwear collection that offers a range of swimsuits designed to accentuate curves with high cuts for a sexy look.
In September 2023, she lauched an high-fashion clothing brand "Khy," aims to redefine the modern wardrobe with affordable yet stylish pieces globally.
She has achieved success in business due to her celebrity status, awareness of market trends, social media prowess, & entrepreneurial abilities.
Following her sister's (Kendal Jenner) footstep, she recently rolled out her own alcohol brand, Sprinter.
Sprinter is a vodka soda with 100 calories, sweetened naturally with fruit juice. It has an ABV of 4.5% per can, slightly lower than a regular White Claw.
She launched Sprintes with four flavours; Peach, Grapefruit, Lime & Black Cherry, curated with the help of F&B industry expert Chandra Richter.
Available in an 8-can pack, the vodka-based RTD is set to release in US markets on March 21, 2024, priced at $19.99.