Sheikh Mohammed bin Rashid Al Maktoum, Ruler of Dubai, has announced a fund of Dh150 million to support content creators and establish a permanent headquarters.
The announcement of Dh150 million fund to support content creators took place on January 10th, during the 1 Billion Followers Summit in Dubai
90 content creators graduated from the 'Social Media Professional Program,' and the 4th group of the 'Faris Al Muhtawa Incubator Program' at the event.
Sheikh Mohammed emphasised the media's role in reflecting communities and showcasing the UAE's story and cultural accomplishments.
The Minister of Cabinet Affairs, Mohammad Al Gergawi, stated that the establishment of a permanent influencer headquarters aligns with the vision of supporting content creators.
The fund, dedicated to supporting content creators, offers exceptional opportunities for growth and solidifies the UAE's position as a global capital for digital content.
The influencer HQ provides services like a studio and courses on storytelling, photography, and broadcasting to help content creators develop skills.
The UAE government and the New Media Academy are working together to establish a permanent influencer hub to improve content creation.
The announcement also emphasised the significance of powerful media, showcasing history, and motivating the future.