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According to Twitter Business, A new series of free “Twitter Flight School” workshops have been announced on Twitter.

These workshops will offer in-depth, professional insights into how to set up your business for success in the app. Two topics will be the main focus of the new workshops:

  • How to Establish Your Business on Twitter
  • Get Holiday Ready on Twitter

Twitter had earlier announced in April, the live testing of its “Professional Profiles,” which will give brands a new way to present themselves on the platform with specific tools and features for business use.

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How to Establish Your Business on Twitter’ will look at how to make the best use of Twitter’s more recent business additions.

Twitter declared: Our “How to Establish Your Business on Twitter” workshop will teach you how Twitter for Professionals features can help you to grow your business, how to activate an appropriate spotlight for your business, and how to tweet confidently and engage with your audience.

In contrast to personal handles, the new professional profiles have an updated layout, and more information, including address and contact information, within the main profile frame.

Business marketing

Morgan Cornelius, Twitter Product Marketing Manager, will lead the sessions and cover all the fundamentals of how to maximize your Twitter business presence using these new resources.

Separate business profiles, as Facebook and Instagram have already done, could open up a number of new opportunities for Twitter.

Which includes new opportunities for brands, as well as for Twitter itself to categorize and manage exposure and reach.