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Instagram rolled out a new feature in Account Insights, Calendar Tool! The announcement of the launch was made on July 20, 2021, by Roxanne as well as Instagram’s @Creators.

As pointed out by Instagram’s @Creators:

  • “The calendar tool in your Account Insights lets you select a custom date range for your account’s metrics.”
  • “You can also select from popular preset timeframe buttons including the last 7, 14, and 30, as well as the Previous Month.”
Calendar Tool
Source: Roxanne (Instagram)

Instagram for Business stated, “The Insights Calendar Tool lets you select a custom date range for your account’s metrics. We’re also doubling the available timeframe for metrics from 30 to 60 days. Later this summer, we’ll extend this even further to 90 days. 📅

In addition to seeing longer trends in your performance, you now have the flexibility to see data from the date range you choose.”

Here’s how you can use it as shown by Instagram for Business:

Instagram is rolling out back-to-back new features and the latest one is the 60 seconds reels update. Tap on Instagram Reels: A New 60-Second Update to check it out!